VerdictLab

GEICO vs State Farm

GEICO is the cheaper of these two on the published averages. Whether that makes it the better buy depends on three things the price never tells you.

GEICO
6.2
Fair
0 of 3 rounds
vs
State FarmWinner
State Farm
7.4
Good
1 of 3 rounds

The verdict

State Farm takes it, 1–0 on rounds.

On averages GEICO is cheaper by about $163 a year — but get your own quote from both, because the published averages disagree with each other by nearly as much as they differ from one another.

Choose GEICO if…

  • • You want GEICO's lower average rate
  • • You drive well and will accept being monitored

Choose State Farm if…

  • • You want State Farm's particular strengths
  • • You want a telematics programme that cannot raise your rate

Round by round

  1. Round 1Being tracked for a discountState Farm wins
    GEICO5/10

    10% max

    DriveEasy — can increase your rate

    • Advertised up to 10%
    • Opt-in
    • Bad driving can increase your premium
    • Typical real saving is nearer 10%

    Source: https://www.insuremojo.com/telematics-insurance-discount-programs/

    State Farm8/10

    30% max

    Drive Safe & Save — discount only, never an increase

    • Cannot be used to raise your rate
    • Opt-in
    • Advertised maximum is rarely reached
    • Typical real saving is nearer 10%

    Source: https://www.insuremojo.com/telematics-insurance-discount-programs/

    State Farm can only discount you. The other one can charge you more.

  2. Round 2What happens when you claimTie
    GEICO6/10

    see note

    undercuts the market on premium but does not reach the top three on claims satisfaction

    • Large enough to have a mature claims operation
    • Not a leader on claims satisfaction

    Source: https://www.jdpower.com/business/insurance/auto-claims-satisfaction-study

    State Farm6/10

    no standout record

    nothing notable in the published studies

    • Large enough to have a mature claims operation
    • Not a leader on claims satisfaction

    Source: https://www.jdpower.com/business/insurance/auto-claims-satisfaction-study

    The cheap ones are rarely the ones you want on the phone after a crash.

  3. Round 3Size, reach and who you deal withTie
    GEICO7/10

    second-largest auto insurer by market share

    market position

    • Established national carrier

    Source: https://www.usnews.com/insurance/auto/cheapest-car-insurance-companies

    State Farm7/10

    largest auto insurer in the US, agent-based

    market position

    • Established national carrier

    Source: https://www.usnews.com/insurance/auto/cheapest-car-insurance-companies

    Both are big enough to pay a claim. That is the floor, not a feature.

GEICO
State FarmState Farm

Side by side

State FarmBest for size, reach and who you deal withState Farm
Overall score
6.2
7.4
Best
Price
See price
See price
Size, reach and who you deal with
7.0
7.0
Being tracked for a discount
5.0
8.0
What happens when you claim
6.0
6.0
What you actually pay
8.0
8.2
Head-to-head findings
Size, reach and who you deal with
second-largest auto insurer by market share
largest auto insurer in the US, agent-based
Being tracked for a discount
10% max
30% max
What happens when you claim
see note
no standout record
What you actually pay
$1,867
$2,030
Record
Head-to-head record
1–6–1
8–0
Head-to-heads won
14 %
100 %
Rounds won
13 %
44 %
Pros
  • Rates vary widely by driver
  • Figures from independent rate studies
  • Advertised up to 10%
  • Opt-in
  • Rates vary widely by driver
  • Figures from independent rate studies
  • Anyone can buy it
  • Established national carrier
Cons
  • About $334/yr more on average
  • Bad driving can increase your premium
  • Typical real saving is nearer 10%
  • Not a leader on claims satisfaction
  • About $497/yr more on average
  • Advertised maximum is rarely reached
  • Typical real saving is nearer 10%
  • Not a leader on claims satisfaction
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