VerdictLab

GEICO vs Nationwide

GEICO is the cheaper of these two on the published averages. Whether that makes it the better buy depends on three things the price never tells you.

GEICO
6.2
Fair
1 of 4 rounds
vs
NationwideWinner
Nationwide
7.4
Good
2 of 4 rounds

The verdict

Nationwide takes it, 2–1 on rounds.

On averages GEICO is cheaper by about $657 a year — but get your own quote from both, because the published averages disagree with each other by nearly as much as they differ from one another.

Choose GEICO if…

  • • You want GEICO's lower average rate
  • • You drive well and will accept being monitored

Choose Nationwide if…

  • • You want Nationwide's particular strengths
  • • You want a telematics programme that cannot raise your rate

Round by round

  1. Round 1What you actually payGEICO wins
    GEICO9/10

    $1,867

    average annual full-coverage premium

    • Cheaper on the published averages
    • Figures from independent rate studies
    • Your own quote may differ sharply

    Source: https://www.usnews.com/insurance/auto/cheapest-car-insurance-companies

    Nationwide5/10

    $2,524

    average annual full-coverage premium

    • Rates vary widely by driver
    • Figures from independent rate studies
    • About $657/yr more on average

    Source: https://www.usnews.com/insurance/auto/cheapest-car-insurance-companies

    About $657 a year apart — and GEICO is the cheaper one.

  2. Round 2Being tracked for a discountNationwide wins
    GEICO5/10

    10% max

    DriveEasy — can increase your rate

    • Advertised up to 10%
    • Opt-in
    • Bad driving can increase your premium
    • Typical real saving is nearer 10%

    Source: https://www.insuremojo.com/telematics-insurance-discount-programs/

    Nationwide8/10

    40% max

    SmartRide — discount only, never an increase

    • Cannot be used to raise your rate
    • Opt-in
    • Advertised maximum is rarely reached
    • Typical real saving is nearer 10%

    Source: https://www.insuremojo.com/telematics-insurance-discount-programs/

    Nationwide can only discount you. The other one can charge you more.

  3. Round 3What happens when you claimNationwide wins
    GEICO6/10

    see note

    undercuts the market on premium but does not reach the top three on claims satisfaction

    • Large enough to have a mature claims operation
    • Not a leader on claims satisfaction

    Source: https://www.jdpower.com/business/insurance/auto-claims-satisfaction-study

    Nationwide8/10

    clean complaint record

    among the cleanest NAIC complaint records

    • Among the better records on the public data

    Source: https://www.carinsurance.com/trends-and-insights/auto-insurers-ranked-by-naic-complaint-data/

    The cheap ones are rarely the ones you want on the phone after a crash.

  4. Round 4Size, reach and who you deal withTie
    GEICO7/10

    second-largest auto insurer by market share

    market position

    • Established national carrier

    Source: https://www.usnews.com/insurance/auto/cheapest-car-insurance-companies

    Nationwide7/10

    major national insurer

    market position

    • Established national carrier

    Source: https://www.usnews.com/insurance/auto/cheapest-car-insurance-companies

    Both are big enough to pay a claim. That is the floor, not a feature.

GEICO
NationwideNationwide

Side by side

NationwideTop ratedNationwide
Overall score
6.2
7.4
Best
Price
See price
See price
Size, reach and who you deal with
7.0
7.0
Being tracked for a discount
5.0
8.0
What happens when you claim
6.0
8.0
What you actually pay
8.0
6.6
Head-to-head findings
Size, reach and who you deal with
second-largest auto insurer by market share
major national insurer
Being tracked for a discount
10% max
40% max
What happens when you claim
see note
clean complaint record
What you actually pay
$1,867
$2,524
Record
Head-to-head record
1–6–1
4–1
Head-to-heads won
14 %
80 %
Rounds won
13 %
50 %
Pros
  • Rates vary widely by driver
  • Figures from independent rate studies
  • Advertised up to 10%
  • Opt-in
  • Rates vary widely by driver
  • Figures from independent rate studies
  • Cannot be used to raise your rate
  • Opt-in
Cons
  • About $334/yr more on average
  • Bad driving can increase your premium
  • Typical real saving is nearer 10%
  • Not a leader on claims satisfaction
  • About $494/yr more on average
  • Advertised maximum is rarely reached
  • Typical real saving is nearer 10%
  • About $464/yr more on average
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